Has Your Dentistry Outgrown Your Conversations?
You spent years learning how to diagnose and deliver better dentistry. But most advanced clinical training never taught you how to have the conversations that help patients make difficult decisions about it.
Making Dentistry Easier
Conversations That Help Patients Choose Complex Care
By Dr. Paul Homoly
Dentist • Author • Treatment Acceptance Educator
20 years in restorative and implant practice. More than two decades teaching dentists and dental teams how to help patients make difficult treatment decisions.
“The Greatest Influence in My Dental Career”
“Dr. Paul Homoly has, by far, been the greatest influence in my dental career. His philosophy has been so natural for my team and me to adopt. I recommend his books and programs to every dentist I meet who asks me what the ‘secrets’ are to our success.”
Dr. Christian Yaste
Complex-Care Dentist • Author • Dental Educator
Foreword to Making Dentistry Easier
Ballantyne Center for Dentistry, Charlotte, North Carolina
Conversations That Help Patients Make Good Decisions About Their Care
The conversation a patient needs depends on how difficult the decision is for them.
And that difficulty isn’t always determined by the size or complexity of the dentistry.
You see conditions, risks, possibilities, and treatment.
Your patient is deciding whether the treatment fits their priorities, finances, fears, timing, and what’s happening in their life.
All of those things can create Decision Friction™—the difficulty a patient experiences when deciding what to do about their care.
$15,000 Treatment Plan
may create very little Decision Friction for one patient.
$1,500 Treatment Plan
may create a great deal for another.
$15,000 Treatment Plan
may create very little Decision Friction for one patient.
$1,500 Treatment Plan
may create a great deal for another.
Recognizing Decision Friction is the first step. Knowing what conversation the patient needs next is what makes the difference.
And sometimes, patient education isn’t the conversation they need.
Patient Education Is Important.
Sometimes It Isn’t Enough.
A patient can completely understand their dentistry and still not be ready to make a decision.
I know because I spent years making the same mistake.
When the patient hesitated, I educated them more…and more.
Over time, I learned that some patients need something beyond education.
They need conversations that help them connect the treatment to what matters to them, work through what may be getting in the way, and make a decision that fits their circumstances and readiness.
Our dentistry has outgrown our conversations.
That distinction became the foundation of Making Dentistry Easier.
“Dentists will be hugely successful when they balance their clinical skills with the case acceptance skills Dr. Paul Homoly has brought to us.”
DR. JOHN CRANHAM — Past Clinical Director, The Dawson Academy
The Conversational Workflow
At the center of Making Dentistry Easier is The Conversational Workflow™. It’s the spine of the book—a practical way for dentists and teams to know what conversation a patient needs, and when they need it.
Dentists often tell me,
“I just want everyone on the same page.”
The Conversational Workflow is that page.
A Shared Approach
It gives the entire team a shared approach to patient conversations—from the first conversation through treatment decisions, fees, and follow-up.
Greater Consistency
Instead of everyone handling those conversations in their own way, the workflow creates greater consistency in how patients are listened to, how treatment is recommended, how difficult decisions are handled, and how patients who aren’t ready are supported.
Clearer Roles
For dentists and teams, that means less guesswork, more confidence, and clearer roles in the patient conversation.
For patients, it means the right conversation at the right time.
Some patients will be ready to proceed. Others won’t.
When they aren’t, keep the door open.
Never make treatment acceptance a condition of a continuing relationship.
“The genius of Dr. Paul Homoly is his ability to put his lessons into a process that makes it easy for his students to follow. Paul coaches our key clinicians and our leadership team. From my 20+ years of functioning as a manager and leader, Paul is the best I’ve seen at what he does.”
JOE FELDSIEN — Senior VP of Professional Partnerships, Pacific Dental Services
This Book Is For You If….
You recommend treatment that can be a significant decision for your patients.
You have patients who understand what you’ve explained but still hesitate.
You want to feel more comfortable discussing treatment, fees, and what happens when a patient isn’t ready.
You want everyone on your team on the same page when it comes to patient conversations.
about
Dr. Paul Homoly
Dr. Paul Homoly spent 20 years practicing restorative and implant dentistry, treating thousands of patients facing significant treatment decisions.
For more than two decades, he has taught dentists and dental teams how to communicate about treatment, fees, patient readiness, and the decisions that surround them.
That combination of clinical practice and teaching led to the idea at the heart of Making Dentistry Easier:
Our dentistry has outgrown our conversations.
You Already Know How To Do The Dentistry.
Now make the conversations easier.
Making Dentistry Easier
Conversations That Help Patients Choose Complex Care
By Dr. Paul Homoly