Patient loyalty is the seventh and last emotional outcome along the path of emotional momentum. Patient loyalty binds patients intellectually and emotionally to your practice. Loyalty is the culmination of emotional momentum. Loyalty is the result of the preceding six...
Patients’ confidence is something we’ve earned incrementally throughout the new patient experience. Confidence leads to the expectation of achieving the lifestyle benefits patients seek. Confidence leads to trust in the character of their providers. Yes…...
Inspiration is the fifth step in building emotional momentum leading to treatment acceptance for complex care patients. Inspiration occurs during the post-examination discussion after you’ve provided hope and discussed your examination findings. Inspiration is...
Many complex care patients have lost hope that dental health is possible for them. Restoring hope is the fourth step in building emotional momentum. I learned about restoring hope early in my career. I practiced as an associate in a small community called Spruce...
Advocacy is the third emotional outcome in building emotional momentum. It starts during the new patient conversation and continues through treatment presentation. Advocacy is the emotional outcome for patients when they realize your concern about their dental care...
The second emotional outcome in building positive emotional momentum is empathy. This starts during your one-on-one conversation. Empathy is about understanding patients’; how their dental conditions interfere in their lives. Empathy is discovering the lifestyle...