“Just because you’re leading doesn’t mean they’ll follow”

The true test of leadership is action. No action means you didn’t break through – you didn’t lead. Whether you’re leading a company, running a small business or your own practice, managing a team, or guiding your clients, your responsibility as a leader is to inspire action in those you lead. In the tradition of The One-Minute Manager and The Go-Giver, Just Because You’re Leading… tells a compelling story to illustrate key lessons for leaders in business today.

This is the story of Dan Morgan, CEO of Granite Financial Services, whose great success has brought an unintended consequence he isn’t ready for – leadership. For the first time in his life, Dan feels like he’s losing his grip – on his clients, his people and, worst of all, in his confidence.

Then Dan meets the charismatic Stanley Robbins who mentors him in leadership. Stanley leads Dan on a personal journey, where Dan learns how to influence others by breaking through with the right words at the right time. With his colorful and humorous style, Stanley helps Dan become a leader who impacts others and compels them to take action.

In Just Because You’re Leading… Doesn’t Mean They’ll Follow, you’ll learn the tenets of successful leadership, including:

  • The Four Speaking Styles of Leaders
  • Understanding attention span and creating peaks of interest
  • Why revealing your story earns trust
  • How to move up the Spectrum of Appeal to earn attention
  • The magic of StorySelling®

Dr. Paul Homoly, CSP guides healthcare and business professionals to enjoy the work they love and be abundantly compensated. This book illustrates his innovative leadership process, making it predictable for listeners to act on your ideas.

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