Increase Practice Profitability without Burning Out

Our online program, Making It Easy for Patients to Say “YES!”, guides you to improve treatment acceptance without stress, increase practice profitability, and do more of the dentistry you love.

If You Want To…

Do More of The Dentistry You Enjoy

Whether your favorite dentistry is cosmetics, aligner orthodontics, implants, or restorative care, providing more of the dentistry you enjoy is the foundation to a fulfilling and prosperous career

Increase Collections and Your Practice Value

Learn to confidently present treatment without fear of overwhelming patients or losing them from sticker shock and predictably increase collections – without the stress of selling dentistry. 

Attract New Patients

This program’s foundational concept is Standard of Caring®. This concept consistently produces excellent new patient experiences. These experiences lead to establishing a regional reputation of providing exceptional care that attracts new patients.

What’s the Difference

Between Dentists who experience “normal” growth and the ones who achieve outsized results?

Convert Leads

From marketing through the new patient appointment, you set the tone. Start building a relationship that establishes trust and repertoire. 

Invite Into Treatment

You will learn to lead the conversation to a Yes! without sales pressure. We’ll teach you our Standard of  Caring® process. 

Master Leadership

Unlock the leadership resources to get all team members on the same page to provide complete patient care and build a profitable practice.

You only have so much time, energy and resources to give… and you need to focus on what’s really going to move the needle for your dental practice right now.

No More Laying Awake At Night

Having practiced implant and restorative dentistry for twenty years, I remember stressing over the schedule, struggling to find more new patients, and cringing when looking at their insurance coverage.

 

Over time, I developed The Standard of Caring® new patient process and discovered what patients wanted from me as their dentist. This rocked my world in a very good way.

For over three decades, I’ve presented my work worldwide on the new patient process and treatment acceptance. I’ve written three books on the topic and have coached a full scope of practices ranging from billion dollars a year Dental Service Organizations to solo practices.

When you’re ready to grow the practice you’ve earned and deserve, let me help.

Making It Easy For Patients To Say “YES!” Structure

 

 

This training enables you to refine their practice, do the dentistry they love, and be well compensated.

1

Standard of Caring®

Learn the behavioral processes that consistently produce dental care experiences that signal to patients they’ll be well cared for. Standard of Caring® is the prime driver of treatment acceptance for complete dentistry.

2

Patient Communication

Discover how to build the essential personal connection between the patient and your team. This connection is the key to delivering your treatment plan and making it easy for your patient to say Yes!

3

Case Study Videos

This course doesn’t just tell you what to do. We show you how, with video role-played simulations that help your team build the communication skills needed to facilitate growth and engagement.

SIX-MONTH MEMBERSHIP – $697 USD

Making It Easy for Patients to Say “YES!” is priced on a subscription basis, per term, per dentist.  You have a 30-day grace period, where if for any reason you find this program is not for you, I’ll refund your full tuition. Easy in… or easy out. There’s no risk.

If you want to get outcomes quicker –  the Accelerated Program is for you!  This program offers a guided accelerated process facilitated by Dr. Paul Homoly.

 

Success

Stories

John Cranham, DDS 

Past Clinical Director, The Dawson Academy

Dentists will be hugely successful when they balance their clinical skills with the case acceptance skills Dr. Paul Homoly has brought to us. I highly recommend you and your teams get involved with Making It Easy for Patients to Say “YES!”.

 

Dr. Clifton Cameron – 

Co-Founder of CarolinasDentist

[Our Dentists] become more influential and skillful when presenting complete dentistry. One and a half years ago our average provider produced $750,000 annually. Today, and as a direct result of Homoly’s processes, average collections of 100% of our providers are over $1,000,000 annually.

 

Tarun Agarwal, DDS  

Dental Arts

His concepts of patient communication have been foundational in establishing the practice I have today…. our revenue has significantly increased by following these principles, what’s more important is the type of dentistry that is driving this increase. It’s more cosmetics, more implants, more sedation, and doing more dentistry in less visits on patients.

 

WHAT OUR JOURNEY TOGETHER LOOKS LIKE

 

 

  • 21 streaming video lessons available 24/7 edited to fit perfectly into team meetings, with optional English, French, and Spanish closed captioning.
  • 21 streaming audio lessons designed for “drive-time” learning. (English only)
  • Live monthly Study Club with Dr. Paul Homoly to answer questions and share best practices from the community.
  • 88 page study guide to support video lessons with additional content and activities to ensure lessons transfer to your practice. Available in English and Spanish.
  • Access all content on any device.
  • Patient case studies used to practice the principles of each lesson.
  • Job aids and accountability tools that reinforce lessons.
  • Membership in our private online community to share case acceptance challenges, successes, and best practices.
  • 3 hours of continuing education credit for dentists and team members.

Making It Easy for Patients to Say “YES!” includes six sections.

Note: All videos have optional closed captioning in English, French, and Spanish. Study guide materials are also available in English and Spanish. Both videos and study guides are offered in U.S. and International tooth numbering systems.

COURSE OVERVIEW

1. Foundation Concepts

his program’s foundational concepts are the Standard of Caring® and Simple- vs. Complex-care PatientsStandard of Caring® is dentists’ and teams’ behavioral processes that consistently produce dental care experiences that signal patients they’ll be well cared for. Standard of Caring® is the prime driver of treatment acceptance for complete dentistry.

Simple- vs. Complex-care Patients distinguish patients’ preferences based on the complexity of their conditions.  This concept guides the managing of the significant differences between these two groups during the new patient and treatment presentation processes. This section on concepts includes five video lessons, along with introducing our case study patient Christine. This program uses Christine’s case-study to simulate a real-world example.

Standard of Caring® and Simple- vs. Complex-care Patients establish the foundational concepts and skills to provide more fee-for-service dentistry and influence patients within insurance networks to accept complete care.

1. Foundation Concepts

his program’s foundational concepts are the Standard of Caring® and Simple- vs. Complex-care PatientsStandard of Caring® is dentists’ and teams’ behavioral processes that consistently produce dental care experiences that signal patients they’ll be well cared for. Standard of Caring® is the prime driver of treatment acceptance for complete dentistry.

Simple- vs. Complex-care Patients distinguish patients’ preferences based on the complexity of their conditions.  This concept guides the managing of the significant differences between these two groups during the new patient and treatment presentation processes. This section on concepts includes five video lessons, along with introducing our case study patient Christine. This program uses Christine’s case-study to simulate a real-world example.

Standard of Caring® and Simple- vs. Complex-care Patients establish the foundational concepts and skills to provide more fee-for-service dentistry and influence patients within insurance networks to accept complete care.

2. New Patient Conversation

The New Patient Conversation initiates the Standard of Caring® process. The New Patient Conversation objective is to discover patients’ chief conditions, lifestyle limiting effects of conditions, behavioral benefits patients seek, and the lifestyle circumstances into which dental care needs to fit. Additionally, the New Patient Conversation creates an essential personal connection between dentists and teams with their patients. The emphasis of New Patient Conversation is giving patients the experience of being understood. This section includes four video lessons and ready-to-use forms to document the New Patient Conversation discoveries.

3. Post Examination Dialogues

The Post Examination Dialogues continue the Standard of Caring® process. The design of the Post Examination Dialogues is to make patients aware of all their conditions, reveal the consequences of conditions if untreated, and determine patients’ concerns for their conditions. The outcome of the Post Examination Dialogues is to learn which conditions patients are concerned about and those they are not. Standard of care must include presenting complete care for concerned and unconcerned conditions. The Post Examination Dialogues starts this process. This section contains three video lessons, including administrative forms to guide the Post Examination Dialogues.

4. Case Conversation

The Case Conversation presents treatment recommendations for all conditions, both concerned and unconcerned. It does this with patients feeling no sales pressure and dentists feeling no fear of overwhelming patients or losing them from sticker shock. The Case Conversation structure comes from the discoveries of the New Patient Conversation and the Post Examination Dialogues. The Case Conversation is significantly different for traditional “case presentation,” where the emphasis is to raise patients’ dental IQ through patient education. The focus of Case Conversation is understanding and expressing patients’ behavioral benefits, acknowledging their readiness for complete care, and how complete care needs to fit into their lives. This section includes seven video lessons, along with verbal skills coaching tools.

4. Case Conversation

The Case Conversation presents treatment recommendations for all conditions, both concerned and unconcerned. It does this with patients feeling no sales pressure and dentists feeling no fear of overwhelming patients or losing them from sticker shock. The Case Conversation structure comes from the discoveries of the New Patient Conversation and the Post Examination Dialogues. The Case Conversation is significantly different for traditional “case presentation,” where the emphasis is to raise patients’ dental IQ through patient education. The focus of Case Conversation is understanding and expressing patients’ behavioral benefits, acknowledging their readiness for complete care, and how complete care needs to fit into their lives. This section includes seven video lessons, along with verbal skills coaching tools.

5. Leadership

This Leadership section is about bringing out the best in your teams. Making It Easy for Patients to Say “YES!” serves dual purposes. Its prime purpose is to experience improved treatment acceptance for complete dentistry. Its secondary purpose is its role as a leadership resource for aligning teams and getting everyone on the same page. Standard of Caring® requires total team growth and engagement. This is tough. It’s even tougher without resources to facilitate growth and engagement. Making It Easy for Patients to Say “YES!” provides the instructional design, concepts and tools, and all resources to take your team step-by-step to successfully implementing this program’s lessons. This section has one video lesson. However, the intention of bringing out the best in your teams is present in every lesson.

6. Case Study Videos

The Case Study Videos are role-playing simulations between Dr. Paul Homoly and his case study patient Christine. There are three case study videos; The New Patient Conversation, The Post Examination Dialogues, and the Case Conversation. All videos are captioned calling out key concepts. Videos are featured within their appropriate lessons along with stand-alone access in the final section of Making It Easy for Patients to Say “YES!”.

SIX-MONTH MEMBERSHIP – $697 USD

Making It Easy for Patients to Say “YES!” is priced on a subscription basis, per term, per dentist. You have a 30-day grace period, where if for any reason you find this program is not for you, I’ll refund your full tuition. Easy in… or easy out. There’s no risk.

Our Program is available in English, International, Spanish, and French. Choose your enrollment below. 

30 Day Money Back, No Questions Asked Guarantee!

Making It Easy for Patients to Say “YES!” is priced on a subscription basis.

You have a 30-day grace period, where if for any reason you find this program is not for you, I’ll refund your full tuition.

Easy in… or easy out. There’s no risk.

 

FREQUENTLY ASKED QUESTIONS

 

Here are answers to some frequently asked questions:

 

Who is Making It Easy for Patients to Say "YES" On-line designed for?

It’s designed for general dentists and specialists who are looking for;​
• a proven process to offer patients complete care recommendations without losing patients to sticker shock​
• a case acceptance process that simplifies patients’ decision-making process concerning treatment recommendations​
• a way to eliminate dentist and team member stress during the case acceptance process and financial arrangements​
• a predictable method of minimizing patient upset, misunderstandings and embarrassment over treatment recommendations and fees
• leverage in increasing take-home income

What does my enrollment in Making It Easy for Patients to Say "Yes" include?

​Here’s what’s included:​
• 16 streaming video lessons available 24/7 edited to fit perfectly into team meetings​
• Live monthly webinars with Dr. Homoly to answer questions and share best practices of our community​
• 10​9 page team member manual to support video lessons with additional content and activities to ensure lessons transfer to your practice​
• 11​5 page facilitator guide to lead and inspire the in-office learning process​
• Mobile-friendly access to all content on smart phones and tablets​
• Patient case studies used to practice the principles of each lesson​
• Job aids and accountability tools used in your day-to-day practice that reinforce lessons​
• Membership in our private online community of like-minded dentists and team members to share case acceptance challenges, success, and best practices​
• 8 hours of continuing education credit for dentist and team members
• Special surprise bonuses out of the goodness of Dr. Homoly’s heart!

How do I know this will work for me?

​​The processes taught in Making It Easy for Patients to Say “YES” have been successful in hundreds of practices for over 20 years. The critical factor in whether it’s successful for you will be your ability and willingness to lead your team through the transition from how you’re offering care now to how this program teaches it.

How long do I have access to the course?

​Making It Easy for Patients to Say “Yes” is a subscription course. You​r tuition will automatically renew every 6 months, with no contracts. If you choose to end your subscription within 30 days after enrolling, your tuition is refunded​.

How often do you recommend our staff train with Making It Easy for Patients to Say "Yes" On-line?

Each lesson is designed to take about an hour to complete. Some teams will do one lesson at a time, completing 3 lessons per month. Other teams will take one three-hour session per month and complete multiple lessons in one session. For teams who want to ”fast-track” the program, they will take 2 three-hour sessions per month and complete the entire program in about three months. An important consideration is to implement the concepts within each lesson into your practice. This takes time, leadership, and practice.

How do I buy Making It Easy for Patients to Say "YES"?

​​​Making It Easy for Patients to Say “Y​ES!” is offered as a 6-month subscription. ​Your tuition is automatically renewed every 6 months.

What if I am unhappy with the course?

We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us at janet@paulhomoly.com in the first 30 days of your enrollment, and we will give you a full refund.

Are there any hidden or additional fees?

​​None.

What methods of payments do you accept?

​PayPal, Stripe, Visa, M/C, AMX, Discover

If applicable how do I use my coupon code?

​You will see a section on the checkout page that will allow you to enter a discount code.

What if I am having accessing the site or its videos and need technical support?

Contact our support at janet@paulhomoly.com

How do I change my password?

​​1. Login to the Homoly Communications Institute Teachable school at https://homolycommunications.teachable.com​
2. Click the your account icon in the upper right corner
3. Select Edit Profile from the dropdown menu​
4. Change your password and save changes before exiting the page​

If you have forgotten your password and need to reset it, following the steps below:
1. Go to the Homoly Communications Institute Teachable school at https://homolycommunications.teachable.com/​
2. Click the Login button in upper right corner​
3. Select Forgot Password under the login form​
4. Enter the email address you used to create your account
5. Click the Send Me Instructions button​
6. Check your email to for instructions to reset your password​

What is the basis of the creditability of Making It Easy for Patients to Say "YES" On-line?

The concepts, tools, and processes taught in Making It Easy for Patients to Say “YES” have been successfully implemented in hundreds of practices nationwide over the last 20 years.

What outcomes can I expect?

Here’s what you can expect after successfully implementing this program into your dental practice.
• Offer complete care without blowing patients out of the water due to sticker shock;​
• Influence patients while never sounding like a salesperson;
• Recommend treatment in half the time with twice the impact;
• Educate patients without losing their interest and;
• Present fees while never feeling uncomfortable;
• Eliminate overwhelming patients and watching them walk out your door never to return from poorly structured and overly complex treatment presentations;
• Enjoy loyal and grateful patients;
• Inspire team members;
• Do more of the dentistry you love and;
• Be abundantly rewarded

How are the lessons distrubuted?

Lessons are distributed in modules immediately after enrollment. Each module contains 3-4 video and audio lessons, leaders’ and participant guides, and other instructional tools. Modules are designed to be completed in study sessions with your team. After study sessions, you and your team will put into action what you’ve learned. The study guides will show you how.

Do the courses include a quiz or exam?

Yes. In each lesson there are opportunities to judge the understanding of the content through discussions and quizzes.

How do I teach Making It Easy for Patients to Say "Yes" to my team?

You’ll receive a Leaders’ Guide to this program that will take you step-by-step through the teaching/leading process.

How much will Dr. Paul Homoly interact with us?

Following each video lesson is a discussion page for you to enter questions, comments, and ideas. Here you and other enrollees can share your thoughts. There’s also a private Facebook group for your exclusive participation. I’ll participate in both discussion forums when I see a way for me to contribute more to your success.

Are there additional resources available to help support Making It Easy for Patients to Say "YES" On-line?

​Yes…included with this program is a private Facebook Community for enrollees and monthly live webinars with Dr. Homoly, Additionally, live workshops and MasterMind sessions will be available to those who have completed the online program.

What are the technical requirements for using Making It Easy for Patients to Say "YES" On-line?

​High-speed internet access
• Computer with sound system amplification​
• Video projection capability or wide screen monitor​
• Flip chart and markers​
• 1 inch 3-ring binders for Facilitator Guide and Participant Workbook materials (one per team member)

Do I need high-speed Internet?

Yes…faster the better.

What other courses can we expect to see from Dr. Paul Homoly?

With your continued enrollment you can expect to receive courses on:

• ​Case acceptance for cases greater than $5,000, $10,000, and higher
• Team approach (general dentists working with specialists) case acceptance
• Chairside manner for dentists and team members
• Thought Leadership and mentorship
• And more!

Can I share my on-line access to others who have not enrolled?

​No. Here are some good reasons not to do it.
• People who have not paid for enrollment will not value the program and not be successful with it. If you know someone who really needs this program, do them a favor by having them enroll on their own so they have an emotional commitment to follow through on it.​
• To share your access code would be unethical…in other words…stealing!
• Sharing your access code creates a situation where the person you shared your online access code with would not be welcome into the live webinars (a major program benefit) nor the private Facebook Community
• We have an administrative dashboard that alerts us to student activity and unauthorized use can be detected. If detected then membership is forfeited with no refund.

Does Dr. Homoly offer in-office training or counseling?

​Yes. This is offered on a custom basis based on your situation